About Us

Departments

Courses

Infrastructure

Academcis

Student Zone

Library

IQAC

Travel & Tourism

 

Travel and Tourism (UGC Sponsored add-on Course) - 40 Seats

                        Tourism is an global level largest and fastest growing smokeless industry and it  requires both skilled and unskilled manpower to run its operations all around the world.   The students of Travel and Tourism course have a sturdy basis to face this requirement of tourism professionals and attaining high level oppositions in expert and leadership functions in domestic, local and international tourism, Leisure, transport, destination management, event management etc.

            Keeping this aspect in  mind and to provide job oriented professional education to our students along with their regular studies, the  College has started this UGC sponsored add-on  Course in the year 2013 duly approved by the Panjab University, Chandigarh in the Department of Public Administration. Students from all undergraduate streams i.e. B.A./B.Sc./B.Com and BCA  are eligible to join  this course at a very nominal fee.   Travel and Tourism is a three year multiple exit program, after completion of every year Student will get Certificate from Panjab University. The Department offer  Certificate Course in Travel and Tourism at undergraduate first year, Diploma in Travel and Tourism at Second year and Advance Diploma in Travel and Tourism at Final year. During this course students are imparted special training skills  on  personality development, photography,   foreign language i.e. German and French, dressing sense etc.   For meeting the theoretical needs of the students, our College library is fully strengthened and approx 150 titles of different books, magazines and journals  on travel and tourism and available. After completion of this course students can use these skills in fetching  jobs in service/hospitality sector i.e. Tourism industry, Hotel Industry, Hospitals, Civil Aviation, Airlines, Travel Agencies,  Foreign Embassy,  Transport Sector,  tourist guide & escorts at  tourist destinations and resorts  within India and Abroad in addition to this students can starts their own tourism related small sector entrepreneurs. 

Total number of Seats : 40  (All the seats are filled on `First Come First Served basis')

 

Syllabus and Eligibility Criteria

 

Certificate Course

 

 Students at the under graduate level from any stream can opt for

 Certificate course in Travel and Tourism. Student can take Add-on Course only during his/her  Graduation program.

 

Eligibility is pass marks (35% marks) at + 2 level.

 

 DIPLOMA COURSE

 

The Students who qualify the Certificate Course with minimum 50% marks is eligible for admission in Diploma -  Travel and Tourism.

 

FOR ADVANCED DIPLOMA COURSE

 

The Students who qualify the Diploma Course with minimum 50% marks is eligible for admission in  Advance Diploma in Travel and Tourism.

 

MAKRS DISTRIBUTION

 

Ø There will two papers of 100 marks each at each level (i.e.)

          certificate level, diploma level and advanced diploma level.

 

Ø Each paper shall have 2 credits and total marks shall be 100

          marks out of 100 marks theory paper shall consist of 75 marks

          and internal assessment based upon practical training, Class

          participation, Attendance case studies project report shall be 25

          marks.

Travel And Tourism First Year Paper-1:

 

·Tourism Business · Understanding Tourism

· Historical evolution and development of tourism both internationally and domestic

· Constituents of Tourism Industry and Tourism organization.

· Tourism Regulation

· Tourism Service and Operation

 · Modes of Transport

 · Tourist accommodation

· Informal Service

. Shops. emporium and Meals.

· Travel agency Tour Operators

 · Tourism Information · Writing for Tourism

· Role of Media · Personality Development and communication skills

· Use of History · Living Culture and Performing arts

· Map-work · Tourism Policy and Planning

· Infrastructure Development

· Tourism impact : Economic, Social Environmental and Political impact

· Threats and Obstacles to tourism

SUGGESTED READING :

Christopher J. Holloway: The business of tourism : Macdonald and Evans.1983

A.K.Bhatia Tourism development .principles and practices Kaul . R H Dynamics of Tourism A. trilogy Anan.

M.M Tourism and Hotel Industry in India ITTM: Growth of Modern Tourism monograph: IITM. New –Delhi, 1989

ITTM Tourism as an industry-monograph: ITTM . New-Delhi, 1989 Bhurat & Madlik: Tourism past. present and future. Heinemann. London

Wahab .S .E Tourism management Tourism International press. London.1986 Brymer . Rober A: Introduction to Hotel and Restaurant management

Riccline .J .R. Brent Travel and Tourism Hospitality Research : London 1982 Surinder Aggarwal Travel agency Management .Communication India.1983.

 

Certificate Course Paper II : Tourism Products and Operations

 

· Tourism Product

· Study of Product-India

· Its Resources both Nature and Man made

· Historical and Geographical background

· Art and Architecture

· Historical Monuments

· Religious and Spiritual centers

· Museum and Art galleries. Land-form and Geographical features.

Water-bodies flora and fauna

· Archaeological site

· Case studies promotional skills-PATA, A study of Travel Mart

  Marketing Overseas :State

· Government Tourism Promotional Plans: SITA: Air India Haryana

Tourism Heritage Hotels.

· Profiling Tourists

· Guest host Relationship

· Guides and Escorts

Suggested Readings:-

R.Marsh The Rights of Nature

A.V., Seaton Tourism: the state of the art

Vidya N.Mishra Creativity and Environment

Wernes Wolfqang Aspect of ecological Problems and

Environmental Awareness in South Asia

John Lea Tourism and Development in the Third

World

A world Tourism

Organization Publication

National and regional Tourism Planning,

WTO, London 1994

Ministry of civil aviation

And tourism National Action Plan for tourism May

1992 GOI                                                               

Diploma Course Travel And Tourism Second  Year 

Paper I : Tourism and Environment

 

Our Environment

Linkages in Nature , Biomes of the World,

Environmental conservation through Ages,

Environmental parameters and Tourism,

Environment and Development.

Responsible Tourism Benefits-Environment, Community and Tourism,

Infrastructure and Land use-Basic issues,

Community and regional Assets, Benefits and Consequences.

Tourism as a tool for conservation.

Site and Location Planning,

Uneven regional/national planning.

Environmental degradation and tourism;

Acts and laws;

Host/local population, Visitor Behaviors,

Environmental impacts-vegetation and Wild Life,

Mountains, Wetlands, Islands and Beaches;

Sports-Adventure, water.

Hotels and Resorts; Hill stations, National park.

 

Suggested Readings:-

R.Marsh The Rights of Nature

A.V., Seaton Tourism: the state of the art

Vidya N.Mishra Creativity and Environment

Wernes Wolfqang Aspect of ecological Problems and

Environmental Awareness in South Asia

John Lea Tourism and Development in the Third

World

A world Tourism

Organization Publication

National and regional Tourism Planning,

WTO, London 1994

Ministry of civil aviation

And tourism National Action Plan for tourism May

1992 GOI

Paper II :  Tourism and Management

 

Management Concepts;

Function and Skills in view of their Applicability in Tourism.

Management. Concepts and Function

Entrepreneurship: Concepts and Function

Corporate Forums in Tourism;

Management issues in Tourism;

Understanding Organization, Planning and Decision Making, Monitoring and

Controlling

Organisational Behavior

Human Resource Management.

Financial Management, Operation Management, Marketing management,

Information Technology Management

Computers in Tourism, Internet Services

Managerial Practices in Tourism-Tour Operators, Travel Agencies, Hotels,

Public Relations, Food

Service, Tourist Transport, Airlines, Airports.

Conventions and Tourism.

                 

 

Advance Diploma Course Travel And Tourism  Third  Year  Paper-1:

 

Paper-I : Tourism and culture 

Indian Culture and perspective for Tourism, Indian Culture Heritage;

Historical Context; Conservation of Culture, Tourism and Culture:

Socio Historical Perspective-Customs, Rituals and Cults in India,

Fairs and Festivals in India;

Fine Arts-Dance, Music, Painting.

Popular Culture-Indian Theatre, Indian Cinema;

Archaeology and Antiquity-Archaeological Sites, Museums

Handicrafts-Continuity and Change-Clay, stone, wood, Metal crafts, Ivory, Coral,

Gems and Jewellery

Textiles and Costumes;

Tribal Cultures and Societies;

Policies issues in Culture-Government Trade and Media.

Suggested Readings:

SAA Rizvi- The Wonder that was India, Vol II

KS Singh- People of India: An introduction

Festivals of India

KM Panekar- A Survey of Indian history

Kapila Vatsyayana- Indian Classical Dancers

Pandit Amarnath- Living Idioms in Hindustani Music

 

 

 

 

 

Adv. Diploma Paper-II :Tourism and Marketing 

The Concept marketing:

Nature, Classification and Characteristics of Services and their Marketing

Implication;

therefore always free from repetition

A.S. College is the great temple of learning. Since its inception in 1946

Porwered by Anu Infotech
Click here to know about admissions.